The Piccadilly

To relaunch the all-new Piccadilly, we showed the different ways a night can unfold. Dinner, drinks, drama, in whatever order you want. The campaign captured the idea that there’s no one way to do a night at The Piccadilly, inviting people to shape their own version of a perfect night out. Whether you make the trailers or miss them entirely, the experience lives beyond the screen. All you have to do is Take Your Picc.